Netflix fires three senior marketing officers for criticizing bosses on Slack

Netflix fires three senior execs for criticizing their bosses – including chief marketing officer Bozoma Saint John – on Slack

  • Netflix fired three senior marketing officials after they complained about their bosses on Slack 
  • The staffers weren’t identified and what was said is not known 
  • There’s a culture of transparency in Netflix and a source told Hollywood Reporter that small group grumblings is a fireable offense 
  • Among the bosses who were criticized were Bozoma Saint John who became the first black person to be a top executive in Netflix after she left Endeavor in 2020

Netflix fired three senior marketing officers for criticizing their bosses – including chief marketing officer Bozoma Saint John – on Slack, according to reports. 

The senior staffers haven’t been identified and what was said haven’t been revealed, but someone found months’ worth of messages on Slack, which is an internal chat similar to AOL that many workplaces use. 

Their immediate boss – vice president of original films marketing Jonathan Helfgot,  who was one of the people they criticized – was reportedly reluctant to fire them, according to Hollywood Reporter

An insider told the outlet that Helfgot argued that it’s just employees venting, but he caved in to pressure from the company’s higher ups. 

Bozoma Saint John attends the American Black Film Festival Honors Awards Ceremony at The Beverly Hilton Hotel on February 23, 2020 in Beverly Hills, California

Bozoma Saint John attends the American Black Film Festival Honors Awards Ceremony at The Beverly Hilton Hotel on February 23, 2020 in Beverly Hills, California

Bozoma Saint John attends the American Black Film Festival Honors Awards Ceremony at The Beverly Hilton Hotel on February 23, 2020 in Beverly Hills, California

Bozoma Saint John attends Billboard Women In Music on December 12, 2019

Bozoma Saint John attends Billboard Women In Music on December 12, 2019

Bozoma Saint John attends Billboard Women In Music on December 12, 2019

Bob Berney (left) and  Jonathan Helfgot (right) attend the 'Gleason' Los Angeles Premiere at Regal Cinemas L.A. Live on July 14, 2016. Helfgot Helfgot, who was one of the people they criticized - was reportedly reluctant to fire them, according to Hollywood Reporter

Bob Berney (left) and  Jonathan Helfgot (right) attend the 'Gleason' Los Angeles Premiere at Regal Cinemas L.A. Live on July 14, 2016. Helfgot Helfgot, who was one of the people they criticized - was reportedly reluctant to fire them, according to Hollywood Reporter

Bob Berney (left) and  Jonathan Helfgot (right) attend the ‘Gleason’ Los Angeles Premiere at Regal Cinemas L.A. Live on July 14, 2016. Helfgot Helfgot, who was one of the people they criticized – was reportedly reluctant to fire them, according to Hollywood Reporter

The company reportedly has a very transparent workplace environment, a source with knowledge of the situation and the thinking of co-CEO Ted Sarandos told Hollywood Reporter.  

‘If you vent [there], you do it very publicly,’ this person said. As for complaining in small groups, ‘Ted told me it’s a firing offense because it’s destructive to the fabric of the company.’

Netflix has a unique culture of transparency that’s outlined on their website and lists 10 core values with a bullet-point summary of each: judgement, communication curiosity, courage, passion, selflessness, innovation, inclusion, integrity and impact. 

According to Netflix’s website integrity is described as ‘You only say things about fellow employees you say to their face.

‘This attribute is one of the hardest for new people to believe – and to learn to practice. In most situations, both social and work, those who consistently say what they really think about people are quickly isolated and banished. 

‘We work hard to get people to give each other professional, constructive feedback – up, down and across the organization – on a continual basis. Leaders demonstrate that we are all fallible and open to feedback. People frequently ask others, “What could I be doing better?” and themselves, “What feedback have I not yet shared?”’ the website says. 

A source who spoke to Hollywood reporter said the people who were fired were probably better off complaining about their bosses publicly; rather than on Slack. 

Saint John, who was one of the bosses who the fired senior staffers complained about on Slack, became the first black person to be a top executive in Netflix after she left Endeavor in June 2020 to join the company. 

Born in Connecticut and raised in Ghana, Saint John has become something of a marketing rock star since he started as a temp with Spike Lee’s advertisement agency in the early 2000s. 

Saint John attends as Spotify hosts an evening of music with star-studded performances with Swizz Beatz and Nas during Cannes Lions 2019 at Spotify Beach on June 18, 2019 in Cannes, France

Saint John attends as Spotify hosts an evening of music with star-studded performances with Swizz Beatz and Nas during Cannes Lions 2019 at Spotify Beach on June 18, 2019 in Cannes, France

Saint John attends as Spotify hosts an evening of music with star-studded performances with Swizz Beatz and Nas during Cannes Lions 2019 at Spotify Beach on June 18, 2019 in Cannes, France

Serena Williams (left) and Saint John (right) pose during 'Real Talk with Two Female Champions Inspiring the Next Generation' as a part of NYFW: The Talks in New York City on September 9, 2019

Serena Williams (left) and Saint John (right) pose during 'Real Talk with Two Female Champions Inspiring the Next Generation' as a part of NYFW: The Talks in New York City on September 9, 2019

Serena Williams (left) and Saint John (right) pose during ‘Real Talk with Two Female Champions Inspiring the Next Generation’ as a part of NYFW: The Talks in New York City on September 9, 2019

(left to right) Lilly Singh, Stephanie McMahon and Bozoma Saint John speak onstage during the WWE session at the Cannes Lions Festival 2018 on June 19, 2018 in France

(left to right) Lilly Singh, Stephanie McMahon and Bozoma Saint John speak onstage during the WWE session at the Cannes Lions Festival 2018 on June 19, 2018 in France

(left to right) Lilly Singh, Stephanie McMahon and Bozoma Saint John speak onstage during the WWE session at the Cannes Lions Festival 2018 on June 19, 2018 in France 

(left to right) Miss Teen USA Kaliegh Garris, Miss Universe Zozibini Tunzi, Miss USA Cheslie Kryst, Miss America 2019 Nia Franklin and Bozoma Saint John attend New York Fashion Week: The Shows at Spring Studios on February 6, 2020 in New York City

(left to right) Miss Teen USA Kaliegh Garris, Miss Universe Zozibini Tunzi, Miss USA Cheslie Kryst, Miss America 2019 Nia Franklin and Bozoma Saint John attend New York Fashion Week: The Shows at Spring Studios on February 6, 2020 in New York City

(left to right) Miss Teen USA Kaliegh Garris, Miss Universe Zozibini Tunzi, Miss USA Cheslie Kryst, Miss America 2019 Nia Franklin and Bozoma Saint John attend New York Fashion Week: The Shows at Spring Studios on February 6, 2020 in New York City

(left to right)_ Teen Vogue Editor in Chief Lindsay Peoples Wagner, CEO and Founder of Harlem's Fashion Row, Brandice N. Daniel, Writer Michaela Angela Davis, Honoree Ruth E. Carter, and Bozoma Saint John attend IMG and Harlem Fashion Row Host 'Next Of Kin': An Evening Honoring Ruth E. Carter at Spring Studios on February 6, 2019 in New York City

(left to right)_ Teen Vogue Editor in Chief Lindsay Peoples Wagner, CEO and Founder of Harlem's Fashion Row, Brandice N. Daniel, Writer Michaela Angela Davis, Honoree Ruth E. Carter, and Bozoma Saint John attend IMG and Harlem Fashion Row Host 'Next Of Kin': An Evening Honoring Ruth E. Carter at Spring Studios on February 6, 2019 in New York City

(left to right)_ Teen Vogue Editor in Chief Lindsay Peoples Wagner, CEO and Founder of Harlem’s Fashion Row, Brandice N. Daniel, Writer Michaela Angela Davis, Honoree Ruth E. Carter, and Bozoma Saint John attend IMG and Harlem Fashion Row Host ‘Next Of Kin’: An Evening Honoring Ruth E. Carter at Spring Studios on February 6, 2019 in New York City

She worked her way up and was part of the with PepsiCo commercial that included  Beyonce during the height of Destiny’s Child popularity. 

From there she was ‘Head of Marketing’ for Beats, a startup by Dr. Dre and producer Jimmy Lovine, then was hired for high-ranking positions in Apple and Uber before she headed Endeavor’s marketing in 2018 before joining Netflix. 

Parallel to her professional work at Netflix, Bozoma created her ‘badassboz’ Instagram account with over 372,000 followers and growing. 

She also promotes and runs ‘The Badass Workshop,’ a two-part series where she teaches tools that she learned throughout her life, according to her website. 

The workshop has two levels – each with five 45-minute classes – that cost $100 for the first level and $250 for the second level.  

Saint John also co-hosted the limited series podcast ‘Back to Biz with Katie and Boz’ with Katie Couric, and is the author of a memoir: ‘The Urgent Life: A Story of Love, Grief and Survival.’ 

She’s estimated to be worth about $2million.   

Netflix’s firing practices were a topic of a 2018 Wall Street Journal story that highlighted the company’s cut-throat style of business. 

Netflix co-CEO Ted Sarandos attends the Allen & Company Sun Valley Conference on July 8 Sun Valley, Idaho

Netflix co-CEO Ted Sarandos attends the Allen & Company Sun Valley Conference on July 8 Sun Valley, Idaho

Netflix co-CEO Ted Sarandos attends the Allen & Company Sun Valley Conference on July 8 Sun Valley, Idaho

Netflix fired three senior marketing staffers for complaining about their bosses on Slack

Netflix fired three senior marketing staffers for complaining about their bosses on Slack

Netflix fired three senior marketing staffers for complaining about their bosses on Slack

Superiors constantly ask themselves if they would fight to keep an employee. If the answer is no, the employee is let go, according to the report. 

CEO and co-founder Reed Hastings used that ‘keeper test’ when he fired early Netflix employee and close friend Neil Hunt, the company’s chief product officer who created the company’s algorithm. 

His reasoning, according the Wall Street Journal, was a different employee was better suited to handle the job as the company expanded internationally.  

Yes, your bosses can read what you’re saying on Slack  

You may want to be extra careful about what you discuss with your colleagues on Slack.

The messaging app has made it even easier for your boss to get access to your private conversations without you ever knowing.

In an update hidden on its Help page, Slack says that as of April 2018, employers who pay to use the service can get access to private messages without notifying their employees. 

Slack is used by millions of employees as a messaging app in the workplace.

It’s usually used to resolve problems and talk about fellow employees – perhaps in a less than flattering light.

This is largely done in direct messages: a ‘private’ chat between up to nine people.

The latest update to security practices – which came in May 2018 – lets bosses see these direct messages without notifying employees.

Prior to this, Slack offered what was called a ‘compliance export’–a similar service for exporting work space data–which was also only available to certain top-paying customers.

When this feature was turned on, it would notify all members. 

But now that’s changing.  In the new policy, Slack writes: ‘Workspace Owners can request access to a self-service export tool to download all data from their workspace.’.

‘This includes content from public and private channels and direct messages.’ 

The option is also available to customers who are not paying for the premium feature as long as they provide certain information.

These companies must provide the software provider with valid legal process, consent of members, or a requirement or right under applicable laws.

There is still a way to check if your boss has access to your DMs.

When logged into Slack, go on over to slack.com/account/team and scroll down to the bottom.

Under ‘Exports,’ check and see what privileges are listed. If it only lists ‘PUBLIC DATA CAN BE EXPORTED,’ then your boss cannot automatically see your DMs without you knowing.

A VOX story published this April quoted Brad Harris, vice president of product at Hanzo, a company that provides a third-party, data-preservation app that works in conjunction with Slack as saying, ‘The company may have a duty to preserve and produce that information if you’re part of a lawsuit.

‘The company may also want to do internal investigations, and through their privacy policies and acceptable use policies, have the right to look at your information.’  

A Slack spokesperson issued this statement to Vox: 

‘For employees, an employer’s rights to access your data are controlled by your employment agreement and by the laws that govern that — not by Slack.

‘Employers ultimately own their company’s Slack data and are responsible for complying with the laws that govern how they access that data.’

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